A real eye-catcher: the All-New BMW 1 Series has arrived to attract all the admiring glances. The progressive design language shows a fresh interpretation of iconic BMW features. The signature BMW kidney grille is now larger, with far greater presence.
The front-wheel drive now premiering in the new BMW 1 Series and state-of-the-art chassis technologies guarantee driving experiences full of dynamics and agility.
With a Top Speed of 216km/h and 0-100km in just 8.4 seconds, drive away in the All-New 1 Series from €32,330 or at Frank Keane BMW.
The All-New BMW 1 Series is powered by three-cylinder and four-cylinder engines from the latest generation of the BMW EfficientDynamics family. The All-New 1 Series is the first BMW model of its class that comes optional with the innovative reversing assistant, the BMW Digital Key and the BMW Intelligent Personal Assistant.
The philosophy of the new generation 1 Series has centred around three core principles – agility, modernity and versatility. For the first time in this model range, the two kidneys now merge in the middle. The same holds true for the interior with a modern atmosphere that inspires through premium quality materials like accents in Aluminium satinated or the newly designed instrument panel.
The interior of the all-new BMW 1 Series combines more actual space and an enhanced impression of roominess, rigorously driver-focused controls and innovative details, such as backlit trim strips available in a BMW for the first time. Combining improved performance and comfort, the All New 1 Series is a joy to drive. The interior is modern and precisely structured. It offers passengers more space than ever before.
Offering cutting-edge in-car connectivity as well as the latest BMW Driver Assistance innovations, the 1 Series is a car that can co-pilot your experience on every journey.
Now taking Pre-Orders for 201.
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